IEG to promote Aussie Supercross until 2014
The 2012 Australian Supercross series is set to run over four rounds, from September through to November, with the official calendar to be released in the coming weeks.
MA CEO David White is looking forward to working with IEG to deliver a new era of Supercross for Australian riders and fans.
"We are pleased to confirm the appointment of IEG to promote the Australian Supercross Championship from 2012 through to 2014, with the option to extend," White said.
"IEG has a proven record of delivering major motorcycle sport events in Australia, and we are confident they will once again deliver excellent results. We look forward to seeing IEG's vision for the championship translate on the track over the coming three years."
International Entertainment Group's Managing Director, Yarrive Konsky, is excited to have the opportunity to develop the Australian Supercross brand.
"IEG are committed to making Supercross work. We believe in the brand and its worth," Konsky said.
"IEG are excited by this great opportunity to expand our business. We equally want to further develop motorcycle sport in Australia as a passionate enthusiast of racing. Supercross the brand is well recognised. We will make it more affordable and more accessible to riders, sponsors and spectators."
Image: Shayne Rice/Yamaha Motor Australia